World Breastfeeding Week is August 1-7, 2013 and is celebrating 21 years of promoting the healthy benefits of breastfeeding. This year’s theme, “Breastfeeding Support Close to Mothers” highlights the importance of breastfeeding counselors which JCPH offers to its Women, Infant and Children (WIC) Program clients during pregnancy and throughout their breastfeeding experience. Not only is breast milk rich in nutrients and antibodies protecting infants from disease, but it also is easier to digest and can help moms bond with their baby. JCPH Nutrition Services offers breast feeding classes as well as certified lactation counselors to assist women with a successful breast feeding experience. The department also supports breastfeeding in the workplace and offers a comfortable workplace lactation room for moms and their infants.
Just a little marketing idea - instead of calling it "Benefits of Breastfeeding", call it "Risks of Formula". Same meaning, stronger message!
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